Prince William and Kate Middleton have unveiled their 2025 Christmas card, offering the public a glimpse of the couple with their three children, Prince George, Princess Charlotte, and Prince Louis. The image, taken in Norfolk last April by photographer Josh Shinner, captures a casual outdoor family moment among vibrant spring daffodils, with Charlotte resting her head on William’s shoulder, Louis positioned between his father’s legs, and Kate gently holding George. The card is accompanied by a simple, heartfelt message: “Wishing everyone a very Happy Christmas,” shared via Kensington Palace’s official social media accounts.
Despite the family’s charming presentation, the choice of a springtime photograph has elicited mixed reactions online. Some royal fans expressed disappointment, arguing that the image lacks the traditional winter or festive atmosphere expected of a Christmas card. Comments highlighted that the photo’s spring setting, while picturesque, contrasts with the snowy, cozy imagery commonly associated with holiday greetings, leaving some feeling that the timing and seasonal tone were out of place.
Another point of discussion among followers was the age and appearance of the children in the photograph. Social media users noted that, given how quickly children grow and change, a photo from several months ago may not fully reflect the family’s current look. While many acknowledged the family’s warmth and beauty, there was a suggestion that a more recent image could better capture the present stage of the children’s lives, adding a sense of immediacy to the holiday message.
The Wales family’s approach to holiday cards has evolved over the years. Their 2024 card notably broke tradition by featuring an animated GIF with falling snow, a playful nod to modern digital trends. This year’s card returns to a still photograph format, albeit one from spring, indicating the royals’ continued flexibility in blending traditional and contemporary presentation styles. The casual outdoor portrait emphasizes natural family connection over seasonal decoration, prioritizing authenticity and intimacy.
Comparisons to other royal cards have also emerged. Earlier in December, King Charles and Queen Camilla released their Christmas card, selecting an older portrait from their 20th wedding anniversary in April. This trend of using older photographs underscores a broader pattern among the royal family, where sentiment and the significance of the captured moment often outweigh strict adherence to seasonal timing or imagery. Fans and commentators alike have debated whether this approach enhances or diminishes the festive feel of the cards.
Ultimately, the 2025 card from Prince William and Kate Middleton highlights both the enduring appeal and occasional scrutiny that accompany royal family communications. While some fans may wish for snow or winter scenes, the card succeeds in conveying warmth, togetherness, and familial love. It reflects the royals’ ongoing balance between public expectations and personal expression, providing a snapshot of a family enjoying shared moments in a natural setting, and continuing the longstanding tradition of connecting with the public during the holiday season.